Daasity Co-Founder and Chief Analytics Officer, Sean Corson explains a common merchandising KPI: GMROI. Learn what it is, how to calculate it, and how it impacts your eCommerce brand.
Sean Corson, Daasity Chief Analytics Officer and Co-founder, explains another common merchandising KPI: AUR. Learn what it is, how to calculate it, and how it impacts your eCommerce brand.
Gross Merchandise Value (GMV) is an important metric for tracking sales growth, though it's not as frequently covered in eCommerce metrics pieces. To remedy the gap, we've put together a complete guide to GMV.
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