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Jeremy Horowitz, Daasity's Dir. of Marketing, explains what an inventory turn is, why it's important to track for your brand, and how to make decisions based on the metric.
Jeremy Horowitz, Dir. of Marketing at Daasity, explains CAC Payback Period: or, in other words, how long it takes a brand to recoup its advertising costs.
Jeremy Horowitz, Dir. of Marketing at Daasity, explains the metric Time to Second Purchase and how to leverage it in your eCommerce brand.
In this video, Jeremy Horowitz, Dir. of Marketing at Daasity, explains a rarely-discussed eCommerce concept: customer re-acquisition cost. Or, in other words, how much does it cost you to acquire a customer more than once?
In this Data Gotcha episode, Daasity Chief Analytics Officer, Sean Corson, runs through how to correctly create a forecast and what to consider when doing so. Learn about year-over-year business changes to consider, breaking down your forecast to the product level, and tying your forecast to your larger business metrics.
In this Data Snacks episode, Daasity CEO, Dan LeBlanc, walks you through what last-click attribution is, why it is important, and when it is relevant to consider in your marketing strategy.
Fiona Stevens, Head of Marketing at LoyaltyLion, was kind enough to guest host this episode of Data Snacks to talk about the importance of community in business. Learn some incredible statistics around ROI, and learn about how optimizing an eCommerce brand's relationship with different categories of customers can supercharge your business.
In this Data Snacks episode, Daasity CEO and Co-Founder, Dan LeBlanc, explains data storage and data warehousing. Learn how to store and query your eCommerce data.