What is GMROI?
GMROI is a retail/merchandising metric that stands for Gross Margin Return on Investment. It allows you to measure inventory profitability.
For more, here's Daasity Chief Analytics Officer, Sean Corson:
Gross margin is an essential profitability metric for consumer brands, and understanding how to calculate it and leverage it is key to success for growth and maintaining business health.
A quick guide to Units Per Transaction, a common commerce metric and KPI.