The other paths to purchase. The dark realms. How do you account for those?
The ability to granularly analyze, slice and dice, and report on your marketing attribution is fundamental to understanding where to best allocate budget. Here's how we help brands do just that.
Drew Himel, founder of PCR, explains the need-to-know info about cross-sells and upsells, how they benefit your brand, and how to build data-driven offers for your customers.
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