“Daasity Dan” LeBlanc, CEO of Daasity, walks you through the importance of customer profitability and shows you how to do a customer profitability analysis. Learn about your business’s customer profitability and who your most profitable customers are with the data you have.
You've heard it everywhere: zero-party data. What is it? How does it compare to first-party data, second-party-data, and third-party data? How do you leverage it? Learn everything you need to know here.
In this guide, learn how to calculate repurchase rate and a nuance to understand about the metric: why it's a good idea to calculate and analyze repurchase rate on a segment basis.
Learn all about Average Order Value (AOV): what it is, 3 ways to calculate it, and 15 ways to increase it!
If you’re analyzing customer lifetime value, are you sure that you’re calculating it correctly? Find out the right way to calculate customer lifetime value and best practices to leverage the data to keep your brand healthy in the long term.
Merchants trying to extract their Amazon Seller Central data face a unique set of challenges: here is everything to be aware of as you work on building a single source of truth around Amazon data.
Learn about why LTV:CAC is a such an important metric to calculate, track, and analyze in eCommerce and how it can benefit your brand.
What's the most important data point that you're probably not tracking? Contribution Margin. Learn what it is, how to accurately calculate it, how to leverage it for business decisions, and why you should focus on this metric to help you understand how profitable your business will be.
Stay Data-Driven.