You don’t have to make customer segmentation a complex endeavor, but you should have a segmentation strategy for your holiday marketing. Learn tips and key considerations for effective customer segmentation that will bring you results.
Santa is taking no chances with his naughty and nice list and neither should you. What to do? Don't toy around with your email strategy this holiday season. Read on for tried and true tips from industry experts.
The significance of Thanksgiving in the U.S Retail Economy Thanksgiving is a crucial marker of the (un)official start of the holiday shopping season in the US.
You have the power—your eCommerce data—to find the insights you need to inform your BFCM and holiday eCommerce strategy and make 2021 a sales season for the record books.
BFCM 2023 is coming in fast. We've sourced some tips from our team + friends to help you stay on course and have your best BFCM yet.
Got the post-holiday eCommerce blues? Learn best practices for retention marketing and boost your eCommerce revenue after the holiday rush.
The countdown to BFCM is on. What’s left to do in these final days? We asked seasoned eCommerce experts for the trimmings on their BFCM strategy.
Catch the 4 key takeaways from the first session in our Holidays Unwrapped webinar series and learn how you can leverage them to make this your most successful BFCM.
Whether it’s laggy load times, untimely pop-ups, or quite simply, just difficult to navigate — avoiding these common website pitfalls will be critical to nailing your strategy this BFCM. Learn the 4 key essentials for nailing your site strategy.