First-party data is vital to success in 2022, and the brands that don't collect it, track it, and leverage it will not last. Learn how FPD works and how to leverage it for growth.
The holiday season is the most lucrative time of the year for retailers. However, the surge in sales also means a higher volume of product returns. Returns diminish your brand’s profit margin, present a logistical challenge, and have the potential to infuriate customers. However, returns can also be an unexpected revenue channel for your brand.
You don’t have to make customer segmentation a complex endeavor, but you should have a segmentation strategy for your holiday marketing. Learn tips and key considerations for effective customer segmentation that will bring you results.
Nail your email marketing strategy and ensuring that it's a key contributor to long-term business success.
Peer into Daasity’s crystal ball… and learn about what we think are near-term solutions for the eCommerce advertising hole left by Facebook. And some interesting tactics to track that might shape the future of digital marketing.
The other paths to purchase. The dark realms. How do you account for those?
In this guest blog, our friends from Omnisend share best practices and key considerations for how how to easily and effectively improve your email ROI with remailing.
Stay Data-Driven.