eCommerce lessons, tactics, and guides presented by the best in the business.
Daasity Co-Founder and Chief Analytics Officer, Sean Corson explains a common merchandising KPI: GMROI. Learn what it is, how to calculate it, and how it impacts your eCommerce brand.
Get the latest eCommerce data insights, news, and guides to accelerate your brand’s growth.
In this short video, Jeremy Horowitz, Daasity's Director of Marketing, talks about how to dial in your marketing budget. Learn tips for setting your marketing budget and how to accurately define success to grow your business faster and more effectively.
Sean Corson, Daasity Chief Analytics Officer and Co-founder, explains another common merchandising KPI: AUM. Learn what it is, how to calculate it, and how it impacts your eCommerce brand.
Sean Corson, Daasity Chief Analytics Officer and Co-founder, explains another common merchandising KPI: AUR. Learn what it is, how to calculate it, and how it impacts your eCommerce brand.
In this Data Snack episode, Daasity CEO, Dan LeBlanc, talks about business growth rate and how that can impact your brand's growth forecast. Learn the growth rate formula you need to know, and learn how this factors into a Top Down Revenue Forecast and a Bottom Up Revenue forecast.
In this Data Gotcha, Daasity Chief Analytics Officer and Co-Founder, Sean Corson, explains the difference between CPO vs CPA (cost per order vs cost per acquisition). Learn why these metrics are commonly mixed up and when to use each of them in your data analytics.
In this Data Gotcha episode, Daasity Chief Analytics Officer, Sean Corson, runs through how to correctly create a forecast and what to consider when doing so. Learn about year-over-year business changes to consider, breaking down your forecast to the product level, and tying your forecast to your larger business metrics.
In this Data Gotcha, Daasity CEO and Co-Founder, Dan LeBlanc, explains the difference between Amazon API and Amazon reports. Learn where to retrieve three key data points.
In this Digestible Data episode, Daasity Chief Analytics Officer, Sean Corson, gives a quick summary of Daasity's redesigned Daily Flash KPI Dashboard. Using this dashboard, learn about your brand performance with six KPIs (site traffic, conversion rate, orders, AOV, gross sales, and vendor-reported ROAS) compared to other timeframes.
In this Digestible Data episode, Daasity Chief Analytics Officer, Sean Corson, runs through Daasity's new Weekly Flash KPI Dashboard. With this dashboard, you can see your brand's week-to-date performance and historical weekly performance with six KPIs.
Stay Data-Driven.
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