Data Snacks Video — Customer Movement

Jeremy Horowitz, Director of Marketing at Daasity, dives into Customer Movement. Learn what it is, why it matters, and how to leverage it to drive profitable growth for your brand.

Customer Movement

Customer movement is when customers move from one segment to another based on their purchasing behavior. For example, you can track the number of customers who change from a single-buyer segment to a multi-buyer segment after they make more purchases.

Here's Jeremy for more on why customer movement is important to track for your business: