Unlocking Data-Driven Retail Strategies for Omnichannel Success

Gain expert insights to conquer retail data challenges and thrive in partnerships with retail giants like Target and Sephora.

Expanding your brand into retail stores is a game-changer, connecting you with a fresh wave of consumers who may never have discovered you otherwise.

Earning a coveted spot on the shelves of retail giants like Target and Sephora is a defining moment for any brand. However, the journey is anything but easy, presenting unique challenges distinct from those faced by direct-to-consumer (DTC) brands.

Navigating the intricate landscape of retail—from persuading buyers to stock your products to managing listing fees, stockouts, and beyond—can be a formidable challenge for consumer brands. Explore essential strategies and key metrics to navigate the challenges of data-driven retail, including:

  • Overcoming the absence of APIs for wholesale data extraction.
  • Analyzing high-level retail metrics such as sell-in, sell-out, and average sales price.
  • Effectively managing inventory with metrics like Weekly Inventory Units on Hand and Inventory Turnover.
  • Navigating the complexities of one-time listing fees and negotiating nuances.
  • Leveraging DTC data strategically to enhance your wholesale performance.